Dataset
Mastercard Audiences
SnowflakeAggregated and anonymized consumer expenditure data used to inform and shape digital advertising campaigns.
Dataset card
Mastercard Audiences is listed on Snowflake Marketplace by Mastercard.
The data
The source tags it with marketing.
Documentation & references 1
Related datasets
Browse moreThe largest consumer panel survey in Japan, drawing responses from over 50,000 participants.
Consumer purchase survey responses from over 53,000 individuals in Japan are used to monitor retailer sales performance.
Survey-based purchase data drawn from more than 53,000 Japanese respondents is applied to tracking retailer sales trends.
Datasets on entertainment admissions and live-event attendance that capture both ticket sales and audience demand.
An aggregated U.S. alternative-data feed of CPG-labeled point-of-sale transactions curated under the CE Basketview Signal banner.
View source information and access options.
Discussion
Questions or observations about this dataset? Join the conversation on X.
No comments yet. Start the conversation on X.