TrustData
From AltData.wiki, The Alternative Data Encyclopedia
Trustdata (itrustdata.com) was a Chinese mobile internet big-data monitoring platform based in Beijing. It provided app usage measurement and market intelligence on the Chinese mobile app economy, serving enterprises, investors, and industry analysts with data products and published research.[1]
The company's website is no longer active as a data provider; by 2025 the itrustdata.com domain hosted content unrelated to data services, and information below is drawn from archived versions of the company's own site.[1][2]
What It Does
According to its website, Trustdata collected, analyzed, and researched Chinese mobile internet big data to help companies, industry participants, and investors understand the performance of individual applications and broader mobile app market trends, supporting product, marketing, and investment decisions.[1]
Its platform offerings included industry market monitoring, competitive product monitoring, innovative application monitoring, investment project data monitoring, user behavior monitoring, and enterprise solution platforms.[1]
Products
The flagship offering was TrustApp, described as a precise mobile big-data statistical analysis platform covering product analysis, user analysis, trend analysis, industry trend insight, and marketing strategy support.[1]
Trustdata also maintained a public research program, publishing free industry reports such as quarterly Chinese mobile internet development analyses and topical studies on sectors including food delivery, bike sharing, short video, online travel booking, live streaming, and e-commerce events like Singles' Day.[1]
Data and Methodology
As of 2018, the company stated coverage of more than 60,000 mobile applications and 150 million monthly active users, positioning itself among China's leading mobile big-data monitoring platforms.[1]
Detailed methodology for panel or SDK-based collection was not documented on the archived homepage; prospective clients were asked to submit contact details through a registration form before receiving further materials.[1]
Landscape
Trustdata operated in the Chinese app-measurement segment alongside providers such as TalkingData and QuestMobile. Its public reports were frequently cited within the Chinese tech industry during the mid-to-late 2010s for rankings of app activity in sectors like food delivery and shared bicycles.[1]
History
Archived captures of itrustdata.com date back to at least December 2017, and the site published research from 2015 onward, including annual and quarterly Chinese mobile internet industry reports through early 2018.[1]
A May 2025 capture shows the domain repurposed with content unrelated to data services, indicating the original business is no longer operated at this address.[2]